Ghana has taken a bold step towards sporting modernisation with the official launch of the Matchday Brochure Project at the Accra Sports Stadium. The groundbreaking initiative, developed by Aurum Global Partners in collaboration with the National Sports Authority (NSA), is designed to showcase Ghana’s sporting ecosystem on the global stage.
The launch was attended by dignitaries across the sports fraternity, including representatives of all 52 federations under the NSA.
Dr Steven Blessing Ackah, President of Aurum Global Partners, described the project as a “turning point for Ghana sports”, highlighting its potential to attract investors, promote transparency, and strengthen partnerships with international bodies such as CAF and FIFA.
NSA Director-General Mr Yaw Ampofo-Ankrah pledged full institutional support, urging all federations to cooperate with Aurum Global Partners, the only state-authorised body mandated to produce the brochure.
“The Matchday Brochure is a powerful tool to position Ghana sports globally. It will serve as a reference point for our federations and strengthen our ties with global sports partners,” Ampofo-Ankrah said.
The brochure will be distributed first to the Ghana Football Association (GFA), followed by international organisations and diplomatic missions.
Focus of the Maiden Edition
The first edition of the Matchday Brochure places a strong spotlight on Ghana’s Black Stars and their journey through the FIFA World Cup qualifiers to the USA, Canada, and Mexico in 2026. This edition highlights the team’s preparation, performance, and ambition to position Ghanaian football on the world stage, while also profiling other federations and athletes shaping the country’s sporting identity.
Key Benefits
* Provides a credible centralised database on Ghana sports.
* Attracts sponsorship and foreign investment.
* Strengthens collaboration with FIFA, CAF, and international federations.
* Serves as a branding and sports diplomacy tool for Ghana.
The Matchday Brochure reaffirms Ghana’s readiness to embrace innovation, modernity, and international partnerships to build a world-class sporting industry.
